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Hyundai Elantra

Bad Assembly partnered with Innocean Worldwide to create a digital campaign announcing the release of the all-new 2011 Hyundai Elantra with an iPad compatible product website. The focus of the campaign...

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Hyundai Veloster

Bad Assembly once again teamed up with Innocean Worldwide, this time to produce a digital experience announcing the release of Hyundai's newest creation, The Veloster. We designed an iPad compatible...

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Toyota Camry

To highlight the fuel efficiency of the new Camry, Toyota commissioned a series of rich media ad banners that would enable users to see all the places they could go on a single tank of gas. Users...

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Bad Assembly 2006

The first Bad Assembly site was a minimal space odyssey featuring rainbow blobs, a bird with a jet pack, speedboats in space and a dark soundtrack to set the mood. We even tossed in an easter egg...

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BK Tender 8

The Bad Assembly team worked closely with Pitch to create a Facebook application and set of ad units to announce the release of the newest Crispy Chicken Tenders. The campaign riffed on the idea of...

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Energizer

The Bad Assembly team partnered up with TBWA Chiat Day to design and develop an HTML5 site to showcase Energizer's newest line of modern household lighting products. Energizer wanted the feel of a...

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Jarritos.com

GSD&M created the irreverent and eye-catching "We're Not From Here" campaign for Jarritos, the Mexican soda, and turned to Bad Assembly to provide the digital presence. Jarritos, though a lesser...

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Craftsman SCREW*D

As Tool of North America's digital partner, Bad Assembly developed the online component of Craftsman's real-time, internet reality series, Screw*d. In the series, a tool-clueless guy was given a set of...

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VW Beetle

We teamed up with our friends at Deutsch LA to create the backend for a Facebook app that puts your face on a Times Square billboard with the click of a button. Fifteen minutes, twice an hour, for 30...

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Lexus - Engineering Amazing

The Bad Assembly team joined forces with the talented people at Team One to help create two interactive modules for Lexus' Engineering Amazing online experience. The first module, Diagnosing the Impact...

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MGD.com

We collaborated with Y&R to design and develop a stylish refresh of MGD.com that reflected their Experience is Golden print campaign. The site showcased the commercials created for the campaign,...

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TV Guide

TV Guide tapped us to design the interface for “My Guide Online”, a place where customers could log in and manage their DVR devices, record programming, select their favorite shows and explore TV...

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102 Minutes

We were delighted to be chosen to work on the website for the History Channel’s award-winning special, 102 Minutes That Changed the World. The goal was to create an online home for the...

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Toyota Highlander

For the All-New Highlander campaign, we created an experience site that not only expanded on the infographic theme of the campaign TV spots, but also gave users a 360-degree view of the vehicle that...

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World War II in HD

When History Channel launched their World War II in HD series, they wanted a companion website that made the content feel engaging and relevant to a modern day media consumer. We replaced black and...

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The Ugly Truth

For Sony Pictures’ feature film The Ugly Truth, Sony was looking for a website that would keep the battle between the sexes going. In addition to the traditional movie site elements like trailers,...

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Toyota Sequoia

For the All-New Sequoia, Toyota wanted to show how much of an adventure owning a big SUV could be. Partnering with North Face, Zorb, Hurley, Jones Soda and Airstream, they sent five families on the...

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Toyota Sequoia Teaser

Toyota needed a preview site to tease the new Sequoia before the full launch. We built a simple Flash interface with rich motion graphics that enabled users to explore a photo gallery and view specs....

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Toyota Highlander Rich Media

The Highlander Rich Media campaign, developed to work in tandem with the Experience site, brought users a step closer to getting the Highlander they wanted. 

Users could choose the model and color...

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Toyota Yaris

Saatchi LA came to us wanting a real-time multiplayer game housed within an ad-unit. We'd never seen it done before but were confident we could deliver an amazing experience. The game we designed and...

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